Baozun provides enterprise-level e-commerce solutions to brand partners in China – and its stock has vaulted into rock star status alongside names like Baidu, Tencent and Alibaba. Based on its chart, the stock has only just gotten started here, and that is very encouraging. Notice the strong money flow in the bottom pane. Even though June was corrective in price, money flow did not turn negative.
The area circled to the right looks similar to the consolidation in February, right before the stock took off to new highs. The recent test of the 50 ma appears successful, so the next move toward the old highs around 68 seems just around the corner. MACD is about the turn to a powerful buy signal. Look for more upside over the coming weeks.
Baozun (Nasdaq: BZUN) Video Chart Analysis
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About Baozun
Baozun Inc. provides e-commerce solutions for brand partners in the People’s Republic of China. It offers end-to-end e-commerce solutions, including IT infrastructure setup and integration, online store design and setup, store operations, visual merchandizing and marketing campaigns, customer services, warehousing, and order fulfillment. The company also operates Maikefeng mobile application that offers various branded products. It serves brand partners in the apparel, appliances, electronics, home and furnishings, food and health products, cosmetics, fast moving consumer goods, insurance, automobile, and mother and baby categories. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People’s Republic of China.